On Wednesday 29 October 2014, I opened the new series of Social Scholar lunchtime seminars for the School of Advanced Study by talking about how to write a blog post. I was keen to make this more of a training session rather than a straight forward talk and I was eager to stress that the advice I gave was not rules to be followed, but ideas and possibilities. There is no right and wrong way to write a blog post, but there are ways to improve a posts readability (although I don’t always follow those guidelines myself).

A beginners guide to writing a blog post
Dr Matthew Phillpott
(School of Advanced Study, University of London)
Social Scholar seminar
29 October 2014

Abstract: How do you write a blog post? This session offers suggestions for writing and structuring posts as well as providing ideas for promotion and getting your blog noticed. This session looks mainly at structuring a post for maximum exposure and to help enable readers to understand at a glance what it is you are talking about.

The Social Scholar is a series of lunchtime seminars from the School of Advanced Study, looking into the theme of Social Media. Each session includes a 20 minute presentation from an expert already using social media in the Humanities followed by discussion and Q&A. In these sessions we hope to learn together about how to better use social media in a professional capacity and what the difficulties and issues are. The series will look at blogs, Twitter, Facebook, and other social media services.

For full details about the Social Scholar check out the SAS Blog





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